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Month: October 2020

Accelerate in Experience|Blog to Inspire|2020|October

To ‘map’ or not to ‘map’ the customer journey…

  • Zanna
  • 2020-10-102020-10-11
  • Customer Experience, Sense and Non Sense series

Customer journey mapping has become a core element of the customer experience field. Yet… there is still a huge challenge to truly add value for the organisation with journey mapping. The last few weeks I notice a common theme in my keynotes and the conversations I have about customer experience. And that’s the struggle I […]

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How the new Corona context can fuel your experience transformation success

  • Zanna
  • 2020-10-042020-10-04
  • Geen categorie

Corona seems to strengthen our (unjust) belief that urgent, daily issues are disconnected from improving customer- and employee experience. Looking back to all the conversations I’ve had about experience and Corona in the last few months, there is one central topic that seems to pop up. A central topic exposing a misconception when it comes […]

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Recent Posts

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  • To ‘map’ or not to ‘map’ the customer journey…
  • How the new Corona context can fuel your experience transformation success
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ontwerp Richard Sluijs | webbouw SJT/multimedia