Most CX programs leave potential untapped.

Missing insights.

Lack of purpose.

No transformation.

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DISCOVER CX POTENTIAL

“There is so much untapped CX potential. My drive is to navigate organisations through the CX sense and nonsense to unleash the potential across the entire organisation.”

DISCOVER CX POTENTIAL
DIVE IN PLAYGROUND
  • Author and PhD in CX
  • Internationally proven track record
  • 20 years experience in CX
  • Drive to change the world
  • Loving every minute of it
Zanna's Dream

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Blog

Download Customer Experience Framework

  • 22, September , 2020
The Customer Experience field can be kind of daunting. To create some clarity in the "experience swamp" I've

How the new Corona context can fuel your experience transformation success

  • 13, September , 2020
Corona seems to strengthen our (unjust) belief that urgent, daily issues are disconnected from improving customer- and employee

Energized virtual journey workshops (and other virtual sessions)

Due to the current Corona challenges, it was time to get creative. Normally we run the journey workshops