Accelerate in Experience

€495,00

With the masterclass Experience Metrics you will learn all about the sense and nonsense of the mostly used experience metrics (NPS, SAT, CES), which metrics are best used for which type of experience and especially why. Immediately after purchasing the online masterclass, you get login info to start the course.

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Description

NPS, C-SAT, CES… are you also wondering about the sense and nonsense of experience metrics and when to use which metric for maximum impact? In this masterclass you will learn which metric is most relevant for each of the 5 types of experience (BX, CX, EX, SX and UX) and especially the why behind the relevance. You will learn how to find the true, latent drivers and why open answers with the NPS to find rootcauses is not the best road to take.

NB. all modules and masterclasses are a subset of the entire X-training. So when you do the X-training, you will automatically have all the modules and masterclasses in da pocket 😉

All online courses have been accredited by NIMA, the Dutch Marketing Association which is part of the European Marketing Confederation. Immediately after purchasing the online masterclass, you get login info to start the course.

All prices are excluding 21% VAT.

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