
€495,00
With the masterclass Journey Mapping with Impact you will learn all about the sense and nonsense of journey mapping. I’ll walk you through applying the main ánd detailed journeys, because you need both in order to be successful. Immediately after purchasing the online masterclass, you get login info to start the course.
Description
In this masterclass you will learn all about the sense and nonsense of customer ánd employee journey mapping, what type of journeys exist and when what type is relevant to use. You learn to distinguish between the main and detailed journeys and when to use both. After this masterclass you are able to facilitate your own journey workshop and understand how you can use the journey as a structure to plot both the true latent drivers of satisfaction as well as your customer contact for maximum impact across the organisation.
NB. all modules and masterclasses are a subset of the entire X-training. So when you do the X-training, you will automatically have all the modules and masterclasses in da pocket
All online courses have been accredited by NIMA, the Dutch Marketing Association which is part of the European Marketing Confederation. Immediately after purchasing the online masterclass, you get login info to start the course.
All prices are excluding 21% VAT.
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