With the masterclass Financial Impact Experience you will learn how to determine the financial benefits of experience (CX, EX and SX), both before and after the start of your program.



There is so much evidence that experience yields financial benefits, yet still this is the number 1 questions in almost every organisation that is working with (customer) experience. In this masterclass you will learn several ways to determine the financial benefits of Customer Experience, Employee Experience and Service Experience. To get a go before the start as well as to track the financial impact after the start of your program.

NB. all modules and masterclasses are a subset of the entire X-training. So when you do the X-training, you will automatically have all the modules and masterclasses in da pocket 😉

All online courses have been accredited by NIMA, the Dutch Marketing Association which is part of the European Marketing Confederation.

All prices are excluding 21% VAT.


Want to know what elements are all part of this masterclass? Check out the complete content list of the masterclass Financial Impact of Experience.

Not sure if this is the best choice for your situation? Feel free to send me a Whatsapp (+31623511779) or email, then we can discuss together what makes sense for you.


“Do you know that feeling when you finished a Netflix series and you’re not sure what to do with your life afterwards? I had it today after finishing the Accelerate In Experience X-training.

I’m very proud to have been part of the pilot of this amazing online CX course (and much more than that honestly!). Gained very valuable insights that I will probably use for the rest of my life.

Thank you Zanna for making all of this possible, sharing your knowledge as well as your own experiences and practical guidelines. I’m ready to make the world a better place!

Yolisa van den Eeden, e-commerce specialist, Randstad Switzerland

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